Passion has always been the key to start a great business. Even kingpins like Richard Branson, Oprah, Bill Gates and Warren Buffett started at zero.
It’s not like you have to map out a perfect plan. Just combine your passion, strengths and vision to create an idea business for yourself. The most passionate entrepreneurs are driven by more than just money. They’re driven by living a fulfilled life.
If you haven’t yet discovered your passion, I encourage you to do so. You will be happiest when you follow your passion.
I love what Steve Jobs had to say about this:
Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.
Once you have figured out what you want to do, here are some important things to keep in mind while starting your business from zero:
Go deep. Dive in to your market and study it like an expert.
Search Google for keywords that are related to your industry. Don’t get discouraged if the market seems flooded. You can use this to your advantage. It means that it is working for those people and you can make it work for you. There is money there.
2. Tangible financial goal
Set new goals every six months and always stretch your initial mark.
Work backwards and figure out what you need to do each day to get to where you want to be. Set a goal that is a stretch for you and look at the steps you need to take every day to accomplish that goal.
3. Make the Website Content Shareable
When you are developing your own brand, it’s important to create unique content on a single hub.
A website that readers and viewers can refer back to.
4. Build a list
Email is best form of currency online and building an email list is one of the most important tools in building a business. As you develop your shareable site, begin building a list of emails of the people that visit your site. Then continue to provide them with value. This will translate into buyers for the future launch of your product or service.
Adding in an opt-in form on your website and having a place to store your emails are the first two steps to building your email list.
5. Launch a product or service you can sell
If you have a financial goal that you’ve set out for the next six months, then you have to sell something. Take the time to figure out the biggest challenges your audience is facing and build your relationship with them. Then create something that solves their problem.
6. Start NOW and improve as you go
A lot of people waste time thinking about making things perfect before they launch their business.
The logo, the website, the copy – Everything.
This is a waste of time.
Sell your product before you make it by offering a pre-order. Focus on getting sales and attracting leads. Successful companies launch all the time and they aren’t perfect.
Think of Facebook and all the changes and improvements it has made. Start with a small product and always keep improving.
Launch online you can sell over and over and not have to trade time for dollars.
The most important thing is to enjoy the process.
Start today. If not now, when?